Opioid Addiction, Why Saying “NO” Is So Hard
Many parents may remember Nancy Reagan’s anti-drug slogan, “Just say ‘No’ to drugs”, or the anti-drug campaign that used a frying pan and eggs to highlight the effect of drugs on the brain. The messages were simple and catchy. Neither slogan, however, gave parents the full scope of tools to address the risks of drug abuse with their kids. And that is because the physical effect of drug abuse on the human brain was not yet fully understood, especially for dangerously addictive opioids.